Since the opening of the Mercedes-Benz Pop-Up Store by BYmyCAR Côte d’Azur in March 2022, contemporary art has found its place in an unexpected universe: a high-tech automotive showroom at the heart of CAP 3000 shopping centre, just steps away from Nice Airport.
Designed as a “connected mobility boutique”, this 120 m² showroom — open seven days a week — combines digital innovation, design, and customer experience. Visitors can explore the electric Smart and EQ ranges, test vehicles, or even configure and purchase their future Mercedes entirely online.
In this technological and experiential environment, the works of David David come to life, bringing a strong artistic dimension to a space of passage and encounter. His iconic bucket-headed character provokes thought, surprises visitors, and creates a sensitive bridge between art and the mobility of tomorrow.
This enduring collaboration reflects a shared vision: breaking boundaries and fostering dialogue between contemporary art and innovation, in spaces accessible to all.